One of the big struggles for sales organizations today is that the sales cycle continues to get longer because of the growing amount of options available to consumers. We’re overwhelmed with how many different companies are offering the same products. And if the sales cycle continues to lengthen, then revenue streams have the potential to decrease because sales aren’t being made as quickly as before. How can organizations combat this?
Topics: analytics software, sales enablement, content management platform, Adaptive Sales Enablement, content marketing
Choosing the right content management system can be quite tricky. Unless you have specifically defined set of goals and requirements, you can be lured by fancy functionalities that you might never use. So, what are the things that you should consider for in a content management system?
Topics: mobile sales enablement, content management ipad, content management, sales enablement, content management platform, cms
Tips and advice on improving sales performance and delivering an excellent customer experience. Keeping you informed, educated and in-the-know about Sales Enablement and SKURA.
