Our Blog

Enabling the Sales Rep: Allocating Time and Resources Effectively

Posted by Jordan Lisacek on Nov 18, 2013 11:00:00 AM

Read More

Topics: digital content, analytics software, tablet clm, tablet app sale, tablet detailing, digital project

Mobile Usability

Posted by Tara Anderson on Oct 21, 2013 11:00:00 AM

Mobile Usability is the determination if a product’s potential can achieve the goals of the user on a mobile device.  When determining product usability there are some key features to keep in mind.  For example, is it easy to use?  Does it have visual consistency? Is the process for completing the goal clear and defined?  Many app and website developers should keep in mind that their site or app should be easy to use in order to create a positive customer experience.  In order for sites or apps to perform properly on mobile devices (such as an ipad or iphone) they should have usability tests done.  If this is not completed then it may not have a user friendly experience.  Improper usability testing diminishes the user’s interest in the product.

Here are some techniques to design effective mobile websites and apps that should satisfy the needs of the most demanding users.

Read More

Topics: mobile sales enablement, Skura SFX, content management, mobile content management, sales content management, digital sales aid, digital project, digital sales aids

The Power of SKURA

Tips and advice on improving sales performance and delivering an excellent customer experience. Keeping you informed, educated and in-the-know about Sales Enablement and SKURA.

Connecting_the_dots_with_CRM_and_Mobile_Sales_Enablement_Integration_-_Blog_Post

Subscribe to Email Updates

Recent Posts

Posts by Topic

see all