Skura Corp. has released the first volume of a “Sales Enablement Success” series - Chapter 1: The New Approach to Sales; detailing the trends that every business needs to know today for tomorrow’s success.
Oakville, Ont. – The Skura Corporation, a sales & marketing digital content management solution provider, has just released the first volume of their “Sales Enablement Success” series aimed at marketers, sales reps, and C-suite executives. Chapter 1 illustrates the trends impacting sellers and marketers in 2015 and beyond, discusses challenges that businesses face, and suggests four must-have tactics for mitigating those challenges.
There are several trends influencing the state and practice of selling and marketing in 2015 but many businesses across all industries are struggling to appreciate the developments. There currently exists a gap between buyer and seller, seller and marketer, and marketer and executive. This internal divide produces many challenges that are difficult to overcome for businesses unaware and unprepared for the change.
The “Sales Enablement Success” series compiles hundreds of outside sources and incorporates the collective knowledge and opinion surrounding digital content marketing, sales enablement, multi-channel engagement, and data-analytics.
If you would like free access to this comprehensive eBook and want to learn more about the future of adaptive trust-based sales, CLICK HERE to download.
About Skura Corporation
Skura is empowering the next generation of sales reps. The Skura SFX™ platform is the first to offer adaptive sales enablement, providing unprecedented visibility and insight throughout the entire sales process. Skura SFX enables sales and marketing executives to engage with customers across all channels and devices – from a single platform – providing accountability and measurement across the entire sales cycle. The Skura SFX platform offers next-generation predictive analytics, ensuring the right message reaches the right person at the right time, increasing sales and customer success. For more information, visit: www.skura.com.
