Outperform your competition by transforming your sales strategy and systems to effectively engage your customers.
Make Mobile Relevant to the Sales Team and the Customer:
In a fiercely competitive market you must ensure you equip and enable your sales team with the right message for the right person at the right time. In today’s increasingly mobile world you have to do more than simply provide your sales team with a tablet or smartphone, you have to make those tools valuable to the salesperson and to the customer. With decreasing customer time and increasing customer knowledge, those who are ready to have an exciting, innovative and engaging conversation with their potential customers will win more business.
Engage Your Customers:
Your company knows a lot about your customers and your products. The ability to deliver that information to your sales team in real-time, before they meet with a potential customer, means you’ll have a competitive advantage and your salespeople will be better equipped to have a great meeting. The capability to automatically and seamlessly review customer history, notes previous presentations and critical contact information while walking into a meeting is essential to any successful sales call. An effective Mobile Sales Enablement solution integrates CRM data, marketing automation information, product presentations and collateral and customer intelligence into a single, integrated, closed-loop sales enablement and intelligence system. This type of cutting edge system helps your organization recognize key factors which drive sales, influence customers and strengthen your sales team. It allows you to easily distribute key information through messaging applications, and third party messaging services enable you to establish the right kind of network from anywhere. Next generation mobile sales enablement lets you monitor what is happening within the customers office during and after the sales call so you can make adjustments to future interaction, ensuring each additional sales meeting is that much more effective.
All in Real Time:
No more waiting for the sales team to update the CRM; for your customers to respond if they got the presentation; or for marketing to push out the next presentation. A true mobile sales enablement platform lets your sales team access real-time customer, marketing, product and interaction information right on their tablet or smartphone, and lets you see what your customers are doing with it. The result: Your sales teams are enabled, your customers engaged and your company is successful.
Consumer Grade Design for Direct and Indirect Sales:
For mobile sales enablement solutions to work they have to get the salespeople excited, and they have to be easy to use. A consumer grade look and feel backed by an enterprise grade platform is the only sure way to excite your sales team while being able to stand up to the rigors of enterprise-wide use. Your organization gains maximum advantage from your investment in modern mobile technology.
But it’s not just your sales team who will win with an effective mobile sales enablement solution. Your partners will win too. Deploying proven sales enablement solutions will ensure your channel partners, dealers and distributors have the best information to help extend your reach. You will gain critical insight into sales effectiveness to understand where and how to spend valuable marketing and product resources, while establishing a web based, centralized sales enablement platform for your entire ecosystem.
Any Device, Any Time:
Your customers are not limited by device, don't let your sales team be either. A true, enterprise-wide mobile sales enablement platform lets you deliver your key message on any device on any platform, and ensures your customers can interact with that information on any device on any platform. This is true customer engagement, and the only way to succeed.
The Sales Rep of The Future:
Customers are more educated, competition is fiercer, channels are more diverse and each interaction with your customers are more valuable. The Sales Rep of the Future and the company of the future will have the right information for the right customer at the right time, all at their fingertips. The future is now, are your sales team and your company ready?
Google+ Tara Anderson
