We don’t wait for a momentous life experience to share a story with 1,000 of our closest friends. We’ll shout from the Internet’s rooftops about almost anything. When we hire a photographer and receive the photo proofs, we thank them publicly on Facebook and share every last one of the copies on Flickr. We post on Yelp to complain about poor car rental service and we mention the name of the representative involved in the mix-up. We Instragram a nice lunch at a new restaurant and link it to the restaurant’s page. We Tweet 140-character complaints at airlines when our plane is taxied for too long on the runway.
