In the News

Business 2 Community: How to Thrive with Sales Enablement Data

Posted by Tara Anderson on Feb 16, 2015 3:33:00 PM

We are all learning to cope with the new normal: a perpetual state of input overload. Most of us have a LinkedIn to check, a text message to send, directions to follow, a phone call to answer, an email to forward, an appointment to keep, and, yes, that’s right, someone special sitting across from us at the dinner table, and they would just love to look into our eyes for one moment!

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Topics: sales enablement, sales enablement platform

Skura provides a Free 30-Day Trial of their Sales Enablement Platform

Posted by Skura Marketing on Oct 30, 2014 11:58:37 AM

TORONTO, October 30, 2014 - SKURA, a leading sales enablement provider specializing in Adaptive Sales Enablement announces a free 30-day trial offer for the latest version of SKURA. 

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Topics: sales enablement solution, sales enablement, sales enablement platform, Adaptive Sales Enablement

Content Is The Currency Of The Social Selling Professional

Posted by Kent Potts on Apr 17, 2014 12:07:00 PM

WRITTEN BY KIM ANN ZIMMERMANN, MANAGING EDITOR   
TUESDAY, 08 APRIL 2014 10:42

Social selling is the new way to work for many sales people. As they tap into social networks to interact with potential and current clients and extend their personal brand, B2B marketers are beginning to navigate this new selling approach and determine the best strategy to support the efforts.

“It is really an opportunity for marketing to empower and enable the sales force to leverage content as their currency,” said Jill Rowley. Rowley recently started her own social selling consultancy, #SocialSelling, after heading up Oracle’s social selling initiative. “What social selling is doing is creating an army of mini marketers where everyone in the company is sharing and creating content.”

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Topics: sales enablement platform, engaging customers, engagement with prospects

Skura Upgrades Sales Enablement Platform For Greater Visibility

Posted by Kent Potts on Apr 14, 2014 4:56:00 PM

Sales enablement provider Skura Corp. enhanced its Skura SFX technology platform to provide greater levels of insight, visibility and auditability throughout the entire sales process.

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Topics: sales enablement platform, customer engagement, Adaptive Sales Enablement

Best Funds Finalizes Investment with Skura Corporation

Posted by Kent Potts on Sep 30, 2013 11:00:00 AM

Canadian Venture Capital Firm Finalizes Investment into Oakville, Ontario Technology Solutions Company

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Topics: Skura Corporation, mobile sales enablement, Skura SFX, edetail, mobile sales software, mobile clm, mobile sales technology, sales enablement platform